John was introducing Jesus to the Gentile world…they didn’t know Jewish prophecy or anything about this coming Messiah. Referring to the writings of Isaiah wouldn’t mean a hill of beans to them. So what does John do? He relates to them in a way that they WILL understand. John Helbig from Longmire Road Church of Christ explores how John introduces the focal point of New Testament Christianity, Jesus Christ, to the Gentile world in John 1: 1-14.